The Purple Blog

Driving Digital Success Together

Dive into The Purple Blog for expert insights on digital marketing, AI, and more.

Stay ahead with my latest tips and trends including; top tips, how to guides, expert opinions, ideas and thought pieces to help you and your small business grow.

AI in Marketing: How Small Businesses Can Leverage AI Tools to Compete with Big Brands

Gemma Walton

Sep 37 min read

AI in Marketing: How Small Businesses Can Leverage AI Tools to Compete with Big Brands

Discover how small businesses can use AI tools in marketing to compete with big brands. Learn how to leverage AI for your SME’s success.

Understanding the New EU AI Act: What It Means for UK Businesses

Gemma Walton

Jul 225 min read

Understanding the New EU AI Act: What It Means for UK Businesses

Discover how the new EU AI Act will affect UK businesses, including key timeframes and essential compliance steps.

How AI is Revolutionising Content Creation for Small Businesses

Gemma Walton

May 144 min read

How AI is Revolutionising Content Creation for Small Businesses

AI is rapidly transforming the landscape of content creation, offering small businesses powerful tools to enhance their marketing & content.

AI Diploma Online Course: Your Gateway to Advanced Career Opportunities

Gemma Walton

May 83 min read

AI Diploma Online Course: Your Gateway to Advanced Career Opportunities

The world of AI is expanding rapidly, revolutionising how we work, think & interact. With this course you can boost your career & earnings.

Why It's Important for Marketers to Learn About AI and Essential AI Tools for Marketing in 2024

Gemma Walton

Apr 297 min read

Why It's Important for Marketers to Learn About AI and Essential AI Tools for Marketing in 2024

Explore why it's crucial for marketers to learn about AI, including 10 essential AI tools for marketing to enhance marketing strategies.

Why Marketers and Business Owners Must Upskill in AI for a Competitive Edge

Gemma Walton

Oct 3, 20233 min read

Why Marketers and Business Owners Must Upskill in AI for a Competitive Edge

In today's rapidly evolving digital landscape, staying ahead of the curve is essential for marketers and business owners alike.

Gemma Walton

Feb 10, 20235 min read

How Can You Create Graphics Using AI?

Designers working with AI can produce designs more quickly and inexpensively because of the increased speed and efficiency that it offers.

How Can AI Support Your Business In 2023?

Gemma Walton

Feb 3, 20235 min read

How Can AI Support Your Business In 2023?

By 2023, according to Gartner, 40% of infrastructure and operations teams will begin using AI for automation to improve IT performance.

Gemma Walton Marketing

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