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The Purple Blog
Driving Digital Success Together
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Dive into The Purple Blog for expert insights on digital marketing, AI, and more.
Stay ahead with my latest tips and trends including; top tips, how to guides, expert opinions, ideas and thought pieces to help you and your small business grow.
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Gemma Walton
Jul 27, 20232 min read
Exciting Updates to the Duco Digital Training Website
The new Duco Digital Training Website is live. Their team has been working heard to bring you more optimised & enriched learning experience.
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Gemma Walton
Feb 28, 20235 min read
What Business Intelligence Trends Should Business Analyst Be Monitoring In 2023?
In 2023, businesses will realise data is key to understanding customers, developing better products and services and streamlining processes.
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Gemma Walton
Oct 8, 20225 min read
Artificial Intelligence Tools For Business Analysis
This article is going to be about the best artificial intelligence tools for accelerating the growth of your company into a tech world.
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Gemma Walton
Sep 24, 20225 min read
Building A Business Case For Upskilling Your Current Employees
By offering training to upskill, you give your employees the skills they are looking for, but you also invest in your business future.
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Gemma Walton
Sep 20, 20224 min read
Top Tips For Online Learning
In this blog post you’ll learn about the experience of taking classes online, my top tips for online learning and how to succeed.
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Gemma Walton
Sep 13, 20225 min read
How Do You Encourage Your Workforce To Upskill And Improve Their Career Options
Upskilling can not only increase employee engagement and retention, it also helps to make sure that you are not falling behind competitors.
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Gemma Walton
Sep 6, 20225 min read
What Soft Skills Do You Need If You Work In Tech
As tech becomes more integrated into all areas of business, tech professionals should think about which skills will help them become better.
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Gemma Walton
Aug 16, 20225 min read
What Has Changed In Business Analysis Over The Last Five Years?
As the priorities of business and tech continue to merge, titles may shift, but business analysis skills will continue to be critical.
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Gemma Walton
Aug 9, 20225 min read
What Soft Skills Do You Need If You’re A Business Analyst?
If you want to become a successful business analyst, it is always going to be helpful for you to work on your people skills.
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Gemma Walton
Aug 2, 20225 min read
What Is Digital Transformation?
Digital transformation is a process for radically changing something using digital tools and describes adopting technologies.
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Gemma Walton
Jul 27, 20225 min read
How Has Business Analysis Changed Since The Introduction Of Artificial Intelligence
With the rise in technology, the world has been changing rapidly, and that is also the case for business analysis. But what has changed?
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Gemma Walton
May 3, 20225 min read
What Are The Business Analysis Techniques?
Business Analysis is a general term that describes the combination of knowledge, methods and activities used to identify business needs.
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Gemma Walton
Mar 29, 20222 min read
Do Business Analysts Add Value?
Industry experts Christina Lovelock, Debra Paul, Linda Parker and David Beckham discuss Business Analysts and ask do they add value.
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Gemma Walton
Mar 25, 20225 min read
What Does A Marketing Business Analyst Do?
Successful businesses rely on marketing analysts who use business intelligence to track trends, spot opportunities and what people want.
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Gemma Walton
Mar 22, 20222 min read
How Do You Get A Job In Business Analysis?
Looking for a new career or thinking about getting a job in business analysis?
Not sure where to start or what qualifications you need?
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Gemma Walton
Mar 15, 20222 min read
How Do You Become A Business Analyst?
Ever wondered what it would be like to create apps or defend companies from cyber-attacks? Interested in how to become a Business Analyst?
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