The Purple Blog

Driving Digital Success Together

Dive into The Purple Blog for expert insights on digital marketing, AI, and more.

Stay ahead with my latest tips and trends including; top tips, how to guides, expert opinions, ideas and thought pieces to help you and your small business grow.

Proven Digital Marketing Strategies to Scale Your Small Business in 2024

Gemma Walton

May 65 min read

Proven Digital Marketing Strategies to Scale Your Small Business in 2024

In the fast-evolving landscape of digital marketing, small businesses have a range of opportunities to amplify their online presence & grow.

Mastering Google My Business A Key to Your Success

Gemma Walton

Nov 7, 20233 min read

Mastering Google My Business A Key to Your Success

If you’re a business owner & you’re not using Google My Business, you're missing out on the opportunity to connect with potential customers.

What Will Change In Digital Marketing In 2023?

Gemma Walton

Mar 3, 20234 min read

What Will Change In Digital Marketing In 2023?

From creating video content to tapping into digital creators, these trends will be shaping marketing strategies for 2023 and beyond.

What Has Changed In Digital Marketing Over The Last Five Years?

Gemma Walton

Aug 16, 20225 min read

What Has Changed In Digital Marketing Over The Last Five Years?

Content marketing has changed as users’ engagement with web content is changing all the time. But what has changed over the last 5 years?

How Will The Metaverse Affect How Brands Do Social Media

Gemma Walton

Jun 24, 20225 min read

How Will The Metaverse Affect How Brands Do Social Media

Just as any new medium, the metaverse will bring with it new challenges and opportunities for brands to promote themselves.

How To Improve Your Online Presence In 2022

Gemma Walton

May 17, 20224 min read

How To Improve Your Online Presence In 2022

You can expand your business's online presence by incorporating expert SEO campaigns, leveraging the power of social media and influencers.

Gemma Walton Marketing

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