The Purple Blog

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Dive into The Purple Blog for expert insights on digital marketing, AI, and more.

Stay ahead with my latest tips and trends including; top tips, how to guides, expert opinions, ideas and thought pieces to help you and your small business grow.

The Future Of Digital Marketing: What's Next For 2023 And Beyond?

Gemma Walton

Apr 25, 20235 min read

The Future Of Digital Marketing: What's Next For 2023 And Beyond?

This article discusses the top digital marketing trends for 2023 and beyond, including including AI, Machine Learning and content creation.

How Can AI Support Your Business In 2023?

Gemma Walton

Feb 3, 20235 min read

How Can AI Support Your Business In 2023?

By 2023, according to Gartner, 40% of infrastructure and operations teams will begin using AI for automation to improve IT performance.

Gemma Walton

Nov 4, 20225 min read

AI Tools For Marketing

AI tools are helping email marketers to improve their delivery, open rates, click rates, and revenues. They help convert leads into sales.

Gemma Walton

Sep 20, 20224 min read

Top Tips For Online Learning

In this blog post you’ll learn about the experience of taking classes online, my top tips for online learning and how to succeed.

How Has Business Analysis Changed Since The Introduction Of Artificial Intelligence

Gemma Walton

Jul 27, 20225 min read

How Has Business Analysis Changed Since The Introduction Of Artificial Intelligence

With the rise in technology, the world has been changing rapidly, and that is also the case for business analysis. But what has changed?

Gemma Walton

Mar 10, 20225 min read

Artificial Intelligence In Marketing

Artificial intelligence marketing is a method of using customer data & AI concepts such as machine learning to predict the customer journey.

Gemma Walton Marketing

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