The Purple Blog

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Dive into The Purple Blog for expert insights on digital marketing, AI, and more.

Stay ahead with my latest tips and trends including; top tips, how to guides, expert opinions, ideas and thought pieces to help you and your small business grow.

Navigating the Social Media Landscape: 10 Trends for Small Businesses in 2023 and Beyond

Gemma Walton

Oct 17, 20234 min read

Navigating the Social Media Landscape: 10 Trends for Small Businesses in 2023 and Beyond

The digital landscape is constantly shifting. So, what are the 10 latest social media trends to look out for in 2023 and beyond?

The Social Media Revolution: Why UK Small Businesses Should Get on Board

Gemma Walton

Oct 12, 20234 min read

The Social Media Revolution: Why UK Small Businesses Should Get on Board

If you’re a UK small business and you’re not already harnessing the power of social media, you're missing out on a golden opportunity.

What Are The Social Media Trends For 2023?

Gemma Walton

Feb 7, 20235 min read

What Are The Social Media Trends For 2023?

Major social media platforms like Twitter, Facebook and LinkedIn are improving their video content to catch up with TikTok.

Tips To Keep Up To Date With Changes To Social Media Channels

Gemma Walton

Sep 17, 20224 min read

Tips To Keep Up To Date With Changes To Social Media Channels

By spending time on social media platforms and news on a daily or weekly basis, you can get a solid understanding of trends and changes.

How Do You Work Out The Best Social Media Channels To Use For Your Business

Gemma Walton

Sep 8, 20225 min read

How Do You Work Out The Best Social Media Channels To Use For Your Business

Not every social media platform is the right fit for a company, you should invest time and expertise on the right ones for your audience.

How To Improve Your Online Presence In 2022

Gemma Walton

May 17, 20224 min read

How To Improve Your Online Presence In 2022

You can expand your business's online presence by incorporating expert SEO campaigns, leveraging the power of social media and influencers.

Gemma Walton

May 8, 20224 min read

How Do You Make A Video Go Viral?

If you're wondering how to make a YouTube or social media video go viral, there are many tips and tricks you can use before and after.

Gemma Walton Marketing

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